The company will show the news in its three areas of activity: travel agency, establishment label and consulting.
With an eye on the next season, Bikefriendly Group is already preparing the news with which it plans to consolidate its leadership in terms of cycle tourism in Spain, which it will announce at the main fairs in the sector. The International Bicycle Fair (UNIBIKE), the Valladolid International Inland Tourism Fair (INTUR) and the Madrid International Tourism Fair (FITUR) They are the showcases chosen to publicize their proposals for services, accommodation, trips and commercial agreements with leading firms and territories.
After its constitution last May as an umbrella brand that brings together its three main areas of activity: Bikefriendly (quality seal), Bikefriendly Tours (travel agency) y Bikefriendly Consulting, Bikefriendly Group lands, through its own spaces and with great visibility, in the main fairs in the sector with the aim of showing professionals and the general public its diversity of proposals around the world of bicycles.
The first date will come with UNIBIKE, the International Bicycle Fair which will take place between the next September 21 and 24 in Madrid. In its fourth edition, the show is evolving towards a more active fair model, with a greater range of content and promoting product testing. Bikefriendly Group He will show his proposals there both to the professional public, on the 21st and 22nd, and to the general public, for whom the weekend is intended.
From November 23 to 26, the company will move to Valladolid to show, also through its own space, its news in INTUR. The main inland tourism fair is a must-see event for the sector, which registered a total of 44.394 travelers looking for a destination and 17.312 professional visitors last year, according to data from the fair. One sector, that of inland tourism, closely linked to cycle tourism since it concentrates a large part of the territories, destinations and accommodations that are most committed to bicycle tourism in the country and in which Bikefriendly Group It has a greater offer.
In January 2018, the activity returns to Madrid with the great event for international tourism. Repeating its commitment to this fair, Bikefriendly Group will have a great stand at FITUR, which this year will take place from the 17th to the 21st. With an eye on its internationalization, which will be addressed throughout the next year, Bikefriendly Group will announce its ambitious development plan, with news in the Quality Seal of Establishments Specialized in Cycle Tourism, a seal that provides specialization and added value not only to tourist establishments, but also to companies and institutions.
In parallel, it will present the new proposals for Bikefriendly Tours, its wholesale-retail travel agency specialized in cycle tourism, and its important commercial agreements that, such as those signed with the leading agency in the field of incoming tourism Serhs Tourism, they further reaffirm their leadership position in Spain.
In addition, the company will also take advantage of this event to announce its most recent division: Bikefriendly Consulting, focused mainly on institutions and territories that want to commit to the development of cycle tourism and sustainable mobility that contribute to boosting the economic growth of their populations.
