The fourth edition of Unibike arrived at the IFEMA Madrid fairgrounds, from September 21 to 24, with the aim of evolving towards a more active fair model - according to its own organizers - with a greater range of content and promoting product testing . And we can say that this has been fulfilled... halfway. We analyze the reasons.
One of the most notable collaborations of Bikefriendly Consulting, the consulting division specialized in cycle tourism, sustainable mobility and innovation belonging to the Bikefriendly Group, is Ciclamadrid, a tourism product aimed at positioning the Community of Madrid as a cycle tourism destination in optimal competitive conditions.
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