Prepare your winter cycling clothing because we are going on a bridge through the Sierra de Guadarrama, where despite having already received the first snow, the roads are still spectacular. And what's more, we will find more than one Bike-friendly accommodation where you can rest and warm up. Will you join us?
The fourth edition of Unibike arrived at the IFEMA Madrid fairgrounds, from September 21 to 24, with the aim of evolving towards a more active fair model - according to its own organizers - with a greater range of content and promoting product testing . And we can say that this has been fulfilled... halfway. We analyze the reasons.
One of the most notable collaborations of Bikefriendly Consulting, the consulting division specialized in cycle tourism, sustainable mobility and innovation belonging to the Bikefriendly Group, is Ciclamadrid, a tourism product aimed at positioning the Community of Madrid as a cycle tourism destination in optimal competitive conditions.
With its sights set on the next season, Bikefriendly Group is already preparing the new features with which it plans to consolidate its leadership in terms of cycle tourism in Spain, which it will announce at the main fairs in the sector. The International Bicycle Fair (UNIBIKE), the Valladolid International Inland Tourism Fair (INTUR) and the Madrid International Tourism Fair (FITUR) are the chosen showcases.
Cafes, bars, restaurants, bicycle shops... and many other types of companies are joining the unstoppable bicycle movement. Joining our Bikefriendly network will provide you with visibility to cyclists and a communication channel with a specific customer profile: people who ride bicycles.
Last Tuesday, June 27, the main agents involved in the Ciclamadrid project met at the Santoña Palace in the capital, from members of the Tourism Department of the Community of Madrid, its main promoter, to some of the city councils and companies. related to this cycle tourism development plan, without forgetting Bikefriendly Consulting.
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C/ Tierra de Biescas 10, Bajos,
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